  Newsweek readers love giving feedback on today's automotive market, and they have voiced their preferences for the 2026 model year. Nissan recently took home honors in seven Readers' Choice categories—a great accomplishment for a brand centered on continuous improvement. Car buyers clearly took notice.
Nissan Wins in Seven Categories
While taking seven awards in the 2026 Newsweek Readers' Choice Awards is worthy of praise, achieving a 100% victory rate across every category nominated makes the achievement truly standout. Everyone at Nissan has good reason to celebrate this milestone.
The impressive list includes No. 1 Best Brand Dealership Experience, Best Truck Brand, Best SUV Brand, and Best Car Brand. Specific Nissan vehicles also won their segments. The Nissan Rogue captured No. 1 Best New SUV, while the Frontier took No. 1 Best New Truck. The Altima finished second in the Best New Car category, behind its teammate, the No. 1 rated Nissan Sentra.
Tiago Castro, senior vice president of U.S. Marketing & Sales at Nissan and INFINITI, shared that winning every nominated category reflects strong customer satisfaction. From vehicles to sales support, Nissan provides what drivers value most.
The team at Newsweek highlighted Nissan's big victories as an extraordinary moment in the history of the Readers' Choice program. Readers highlighted the 2026 Nissan Sentra for offering more standard features than any competitor in its class, alongside the upcoming 2027 Nissan Frontier for its outstanding capability and design.
If supporting American manufacturing matters to you, the Frontier fits the bill, built at Nissan's plant in Canton, Mississippi. Having recently produced its 1 millionth Frontier, the facility highlights Nissan's standing as the fastest-growing mainstream auto brand in America.
Learn More
All seven winning Nissan vehicles will be available at our dealership throughout the year. If you want to know more about these models or wish to test-drive one, please contact us at Gwinnett Place Nissan.